Jivah, a name trusted for fans, LEDs, wires, and capacitors, was ready to plug into the digital world—and needed a launch as electric as their product line. Enter Anatomy of Brands. We pitched a digital-first brand film, Jo Jivah Nahi Woh Badalna Padega—a cheeky, high-energy narrative that positioned Jivah not just as a manufacturer, but as a modern, consumer-first brand.
From the spark of an idea to the final cut, we conceptualized a digital film titled Jo Jivah Nahi Woh Badalna Padega. Think bold messaging, smart brand integration, and zero cringe. Script? Ours. Cast? Hired. Shot on BlackMagic 6K with a 23-member crew? You bet.
The campaign launched with all the razzle-dazzle—teasers, influencers, and a high-voltage premiere. Result? 3.5M+ views, user-generated content, and engagement that had the brand’s social feed buzzing. Jivah didn’t just go digital—they went viral, with a film that earned them followers, fans, and a fresh new identity in the digital space.
Social mentions? Check. Surge in followers? Double check. Brand love? Through the roof. With this campaign, Jivah didn’t just launch—they arrived, loud and proud. The client loved how seamlessly we brought the brand to life—from concept to camera—and appreciated the clarity, energy, and hustle the team brought to the table. If you’re ready to make your brand the talk of the timeline, you know who to call.
