anatomyofbrands

Jutify | Rebranding India’s Jute Giant for a Global Market

Future forward corporate video making global buyers take notice.

Jutify isn’t just any jute brand — it’s backed by the largest jute conglomerate in India, with 18,000 workers, four massive mills, and a presence in over 50 countries. But what it needed was a modern face and a digital voice that could match its manufacturing muscle. That’s where Anatomy Of Brands stepped in.

We kicked things off by producing a sharp, future-forward corporate video complete with director interviews and rich visuals — all designed to make global buyers take notice. LinkedIn was chosen as the brand’s power platform, where we reimagined their entire social media game with a robust content architecture focused on sustainability, craftsmanship, and global relevance.

We didn’t stop there. We redesigned and redeveloped their website from the ground up to reflect a contemporary, user-first interface while showcasing their massive manufacturing capabilities. Add to that targeted email marketing for lead nurturing, thought leadership content structuring for CXO profiles, and strategic LinkedIn Ads to drive international B2B leads.

From India’s jute roots to global green ambitions — Jutify is now woven into the future.

SERVICES

  • Corporate Film Production
  • Website Development
  • Search Engine Optimisation
  • Social Media Marketing

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